traCXio
An Advanced Platform for CX Services
Customer Services
Custom Software Development (Web and App)
5
Waterfall
Introduction
traCXio is a foundation stone of a robust Customer Experience (CX) management and an execution tool. It is a SaaS based platform that democratizes CX strategy and execution by putting CX improvement in the hands of the masses. traCXio is an idea to connect the Team’s Day-to-Day Operations to the Long-Term Vision. traCXio allows businesses to create their Customer Journeys, Service Blueprints, Tasks, and Monitoring systems. It enables the creation of a regular cadence to manage the plan and communicate results. It has both web and mobile applications.
Methodology and Solution
ScaleupAlly has expertly managed the End-to-End Custom Software Development for traCXio’s SaaS Platform, encompassing both web and mobile applications. Our research prioritized features, market-appropriate designs, and operational systems. The SaaS platform includes customized dashboards for roles such as Company Admin, Department Heads, Duty Managers, and Super Admin, enhancing user experience by showcasing relevant metrics and tasks.
Key features include “Customer Journey”, “Service Blueprint” & Task Management for improved coordination. The Customer Journeys help visually map the interaction of customers with the business and then automatically convert it into service blueprints detailing essential elements like Line of Visibility & Line of Internal Interaction. Task Management features help efficiently manage operations & identify and resolve issues.
Built-in analytics track performance metrics and allow easy export of insights, making the platform an all-encompassing solution that enhances customer experience strategies and operational efficiency. For security, comprehensive cybersecurity testing including Web, App and Infrastructure was done.
Results
- Launched in November 2023 in Australia, this SaaS product has quickly expanded to New Zealand, Macau, and the Philippines.
- 2 Big Clubs & Casinos of Australia having more than 1000+ users are using it.
- Over 25+ companies have already expressed interest in subscribing to enhance their customer experience.
- The traCXio web app is versatile, serving industries such as clubs, casinos, hotels, education, healthcare, and retail.
- ScaleupAlly and traCXio are closely collaborating on this project, continuously. A team of 8 are adding new features and improvements to meet market growth and customer needs.
- This cutting-edge SaaS solution is user-friendly, catering to various roles like Superadmins, Department Managers, and CX Champions. It also includes advanced features such as a rich text editor, journey-creation canvas, and employee rating system.
- Integrating a Headless CMS like Prismic enhances scalability and allows quick front-end management, ensuring smooth performance even on high-traffic websites.
Founded in
Nov 2023
Company Collaboration
25+
Country Expansion
4+
Conclusion
traCXio is a comprehensive SaaS platform developed by ScaleupAlly, encapsulating end-to-end custom software development for both web and mobile applications. The architecture is designed with a multi-tier approach, comprising a client layer for user interaction, an application layer for business logic, and a robust data layer for secure storage. This ensures scalability and optimal performance across various organizational needs.