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ScaleupAlly

RTF Insurance

Transforming the Insurance Brokerage Experience

Sector

Insurance Brokerage

Services

Website & Mobile App

Team Size

7

Engagement

Agile

Introduction

RTF Insurance aimed to become a trusted partner for comprehensive insurance and wellness solutions catering to both individuals and businesses. Despite their commitment to making insurance accessible and understandable, RTF faced challenges in effectively reaching and engaging their target audience through digital channels. Their existing online presence lacked the functionality and user experience necessary to meet the evolving expectations of modern consumers seeking seamless, self-service insurance solutions.

To address these challenges, we partnered with RTF to develop a robust, user-centric website that would serve as a central hub for their services. Our collaboration focused on creating an intuitive, responsive platform that not only showcased RTF’s diverse insurance offerings but also integrated secure client portals for HR administrators and employees. 

Methodology and Solution

We executed a comprehensive end-to-end development project for RTF Insurance, encompassing everything from initial design concepts to final deployment and ongoing support. 

  • Custom UI/UX Design: Developed a responsive and intuitive interface reflecting RTF’s brand identity and user needs.
  • Service Categorisation: Organised offerings into ‘RTF Care’ and ‘RTF Business’ for clear navigation and user understanding.
  • Interactive Quote Forms: Implemented user-friendly forms to facilitate quick insurance inquiries and lead generation.
  • Client Portals Integration: Integrated secure HR and Employee portals for efficient policy and claims management.
  • Scalable Backend Development: Built a robust backend to support dynamic content and user interactions.
  • Deployment & Hosting: Deployed on a secure, scalable hosting environment ensuring high availability and performance.
  • Continuous Support: Established ongoing maintenance and support protocols for sustained performance and updates.​

Results

The implementation of these solutions led to significant improvements:​

  • Revenue Growth: RTF Insurance experienced a remarkable increase in total revenue in FY 2023, reflecting the platform’s impact on business expansion.
  • Profit Increase: The company’s profitability surged by 218% in FY 2023, indicating enhanced operational efficiency and cost-effectiveness.
  • 21% Net Worth Growth: RTF’s net worth grew by 21.09% in FY 2023, showcasing strengthened financial stability and investor confidence.
  • 25,000+ Lives Covered: The platform facilitated insurance coverage for over 25,000 individuals, underscoring its scalability and reach. ​
  • 150+ Corporate Clients: RTF successfully onboarded over 150 corporate clients, demonstrating the platform’s effectiveness in B2B engagement.
  • Increase in Portal Usage: Post-launch, there was a threefold increase in client portal adoption, enhancing user engagement and self-service capabilities.

Launch Date

April 2023

Lives Covered

25,000+

Trusted Companies

150+

Conclusion

The collaboration with RTF Insurance resulted in a transformative digital platform that significantly enhanced their operational efficiency and client engagement. By delivering a user-centric website with integrated client portals, we empowered RTF to streamline insurance processes, leading to substantial growth in revenue, profitability, and customer satisfaction. This project exemplifies our commitment to delivering tailored solutions that drive measurable business success.

What our customers say

Working with ScaleupAlly has been a game-changer for our business. Their team took complete ownership of our website development—from design to deployment—and delivered a platform that truly reflects our brand and values. The integrated client portals have streamlined our operations and improved customer satisfaction. We appreciated their proactive communication, deep technical knowledge, and commitment to quality. I would highly recommend ScaleupAlly to any business looking to elevate their digital presence.

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Tushar Sharma
CEO & Founder, RTF Insurance Brokers Pvt. Ltd.
119
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