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ScaleupAlly

Mobinexa (Thrifty Car Rental)

Centralized Vehicle Management System for a Leading Car Rental Brand in the UAE

Sector

Luxury Car Rental

Services

Software Development

Team Size

5

Engagement

Scrum

Introduction

Mobility Nexa, part of the Thrifty Car Rental group in the UAE, plays a critical role in managing the company’s growing fleet operations. As the organization scaled across locations and vehicle categories, the need for a centralized, efficient, and reliable internal system became vital to maintaining operational excellence.

ScaleupAlly partnered with Mobility Nexa to design and develop a comprehensive Vehicle Management System (VMS) that streamlines internal workflows, fleet tracking, and rental logistics—empowering the operations team to manage vehicle lifecycles, availability, and maintenance under a single digital umbrella.

Methodology and Solution

The platform was designed to handle complex backend workflows while offering a user-friendly interface for staff and operations teams. Key features included:

  • Centralized Fleet Oversight: Provided a unified view of all vehicle data, allowing internal teams to monitor availability, assignments, servicing needs, and location-specific inventory in real-time.
  • Maintenance and Service Tracker: Implemented preventive and on-demand maintenance workflows with alerts, vendor integration, and service history logs.
  • Fleet Lifecycle Management: Integrated full lifecycle monitoring—from procurement to retirement—enabling tracking of ownership, depreciation, insurance, and utilization metrics.
  • Multi-Location Support: Enabled centralized control with branch-level visibility, making it easy to assign vehicles, balance fleet load, and monitor usage across UAE regions.
  • Role-based Access Control: Ensured data security and task accountability by assigning permissions based on user roles—operations, admin, finance, etc.

Results

With ScaleupAlly’s custom-built Vehicle Management System, Mobility Nexa achieved a significant leap in operational efficiency and oversight. The platform became a single source of truth for internal teams, reducing manual errors, enhancing coordination, and enabling proactive fleet management.

  • 50% reduction in manual coordination through process automation and real-time vehicle status tracking.
  • Improved fleet utilization via centralized availability monitoring and predictive maintenance features.
  • Audit-ready operations with digital logs for vehicle history, servicing, and rental handovers.
  • Reduced turnaround time for vehicle allocation and preparation, boosting overall productivity.
  • Streamlined multi-location control, improving communication and transparency across branches.

Conclusion

With ScaleupAlly’s technical expertise, Mobility Nexa transitioned from fragmented spreadsheets and manual coordination to a modern, unified vehicle management system. The solution not only simplified internal operations but also laid a scalable foundation for data-driven decision-making, improved accountability, and efficient regional expansion. It now serves as a core operational backbone, enabling smarter planning, faster execution, and long-term cost savings across the organization.

What our customers say

Partnering with ScaleupAlly helped us modernize and digitize the core of our vehicle operations. Their team understood our internal challenges and built a system that truly works for our day-to-day needs. We now have full visibility across our fleet, better control over vehicle availability, and streamlined communication across locations. This transformation has significantly improved how we work internally.

Thrifty-car-rental-logo
Ahmed Al Suwaidi
Digital Strategy Head, Thrifty UAE
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